Cognitive Dissonance: Why Your Brain Hates Contradictions
Cognitive Dissonance Theory The Core Definition of Cognitive Dissonance The psychological phenomenon known as Cognitive Dissonance refers to the profound mental stress or discomfort experienced by an individual who simultaneously holds two or more contradictory beliefs, ideas, or values. This conflict, which is often emotionally and psychologically taxing, arises when an individual’s actions are inconsistent […]