Reciprocity Norm: Why Giving Makes Others Say Yes
Reciprocity Norm The Core Definition of Reciprocity The Reciprocity Norm, frequently referred to as the Law of Reciprocity, stands as one of the most fundamental and pervasive principles governing human social interaction. At its core, this universally accepted social norm dictates a simple yet powerful obligation: people should strive to return the benefit or injury […]
Equity Theory: The Psychology of Fair Relationships
Equity Theory The Core Definition of Equity Theory Equity Theory, a prominent framework within the broader domain of social exchange theory, posits that individuals are motivated by a profound desire for fairness and justice in their social relationships. At its essence, the theory suggests that people continuously assess the balance between what they contribute to […]
INTERDEPENDENCE THEORY
Foundational Overview and Core Principles Interdependence Theory, often recognized as a comprehensive extension of Social Exchange Theory, represents a foundational framework within social psychology dedicated to explaining the formation, maintenance, and dissolution of human social relationships. Developed primarily by psychologists such as Harold Kelley and John Thibaut, this theory posits that relationships are essentially interactions […]
SOCIAL EXCHANGE THEORY
Introduction and Core Tenets Social Exchange Theory (SET) is a highly influential conceptual framework originating in social psychology and sociology, proposing that social behavior is the result of an exchange process. The fundamental premise of SET posits that individuals engage in social interactions primarily to maximize their benefits while minimizing their costs. This perspective treats […]